EXCLUSIVE INTERVIEW WITH JENNIFER ALVARADO

Jennifer Alvarado is an international recording artist from Vale, North Carolina and has amassed over 1 million streams on Spotify alone.

Her first EP project titled ”Playing with Fire” was released in April 2021. She a country pop EP titled “Songbird: Part One” in July 2022. “Songbird” is a two part collection of songs that shows Jennifer’s growth as a writer and is sonically much different than her earlier projects. “Catfish” is the first single off the “Songbird: Part Two” EP that will be released in early 2023. Her music has a country sensibility with a pop current running through it. Her voice is smooth and passionate with a sweetness and power that merge seamlessly into satisfaction for the listener. Her sound is a mixture of country, pop and blues that reflect an eclectic blend of influences.

She has been recognized locally for her songwriting and was named ”One to Watch” by Nashville Songwriters Association in Spring 2021 and Spring 2022. Her songs “IDWYB” and “Filthy Water” were Top 10 Finalists for “Best Pop Song” and “Best Modern Country Song” for the Spring and Summer 2021 World Songwriting Awards. She was just recently named the “2021 Country Artist of the Year” by Indie Star Radio. Her song “Curious” was a Finalist for “Best Pop Song” for the Winter 2022 World Songwriting Awards and won “Best Pop Song” for the Indie Songwriting Awards in Winter 2022. Her song “Rock This Way” was named “Best Pop Song” and “Best Overall Song” by the Indie Songwriting Awards in Spring 2022. Her duet “Starz Collide” with Canadian band, The Whythouse, was just named “Best Duet” for the Summer 2022 Indie Songwriting Awards. She has been nominated for five International Singer Songwriter Association Awards, including “Female Vocalist of the Year”, a Josie Award for Female Music Video of the Year for “Filthy Water”, and a Carolina Music Award for Country Female Vocalist of the Year

With your latest music, what has inspired you to innovate differently?

Confidence in what I am creating. When I first started releasing my own music, I thought to be successful I needed to stay in a box. I’ve realized over time that you can’t be successful trying to sound or look like someone else. You can be inspired by others, but at the end of the day, people want something authentic.
What tools do you use on a daily basis that apply to your music making?

I try to write at least a line or idea everyday. I try to sing at least once a day. I try to listen to a new song at least once a day. I also meditate and prayer…both help me keep things in perspective.
What do you like to do outside of music that helps the music making process?

I like to serve at church and also help out at a local shelter. So much of life is about your perspective. Being around those struggling with recovery or experiencing homelessness helps me to be even more grateful for the opportunities I have been given.
What creative planning has to take place to prepare you to finally release your music?

I like for my projects to have some sort of flow. Therefore, sonically and thematically, I want them to be telling a similar story. I have reasons for choosing the songs I do for certain projects. I want my current project to give an idea to the listener of what I was going through at the time of writing. For me, each project is a snapshot into my life journey.
What are your main sources for industry news to keep you informed on everything that is going on in your industry?

There are a few music publications that I always read – American Songwriter is one of them. I also follow several news sources on Twitter and Instagram for both the recording industry and specifically Country music.
Give our readers some advice about a time when you thought of a better way to do something in music?

I don’t know if it is “better,” but one piece of advice I would give any writer is to not be afraid to be detailed and specific if the song calls for it. Those little details that you might think are too specific are what helps paint the picture and also make a connection with some listeners. You might think it is an insignificant detail, but it helps the song become relatable.

Direct Me Page – https://direct.me/jenniferalvarado

Official Website – www.jenniferalvarado.com

Spotify Artist Profile – https://open.spotify.com/artist/0bM0RX6zTNn5MuKdpb92xU?si=d7Xr7cSlTkqcXXivm_9sIw&dl_branch=1

Instagram – @jenniferalvaradomusic

Tiktok – @jenniferalvaradomusic

Facebook Music Page – www.facebook.com/jemmusic12

Youtube – youtube.com/jemmusic12

Reverbnation – https://www.reverbnation.com/jenniferalvarado

Twitter – @guitardiva12

Soundcloud – https://soundcloud.com/jem1984